Making it Fun to Change Behaviour

29 November 2009 | News story
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This award recognises those thoughts, ideas and inventions that help prove the fun theory, which says fun is the easiest way to change people's behaviour for the better. See "Piano Staircase," a short video shared by CEC member Tina Trampu of Slovenia.
 

Visit www.thefuntheory.com. This site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better.

Award
The competition closes December 15. Present your entry with a written explanation plus a sketch, photo or film. The best entries will be placed on public display. First prize is Euro 2500. Apply >>

Piano Staircase Video
”Take the stairs instead of the escalator or elevator and feel better” is something we often hear or read in the Sunday papers. Few people actually follow that advice. Can we get more people to take the stairs over the escalator by making it fun to do? See the results here in a short video >>

 


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